Froglab Agenzia di Comunicazione a Novara

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[MEDIUM] [ENG] Nuova identità per l'European Journalism Centre

In the original rebrand announcement to our team, I wrote…

What is a rebrand? A rebrand is not a new logo, nor a new website. A rebrand is a critical look at ourselves, our audience and our future. It starts with this team and ends up with the question “does this reflect who we are?” If the answer is yes, then we’ve been successful.

So, let’s look at where we’re at…

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[MEDIUM] [ENG] Come creare una landing page che aumenta le vendite

When turning to us, most customers want to improve the external appearance of their IT product. Many of them do not understand that only presenting beautiful graphics is not enough to generate leads and new customers. It’s better to solve the problem in a more complex way — to present the business in a new “package”. I will illustrate this idea through our client’s case. We helped him to increase sales by 25% and created a universal structure for a landing page, which became a reference for later landing pages. In this article, you’ll read about our deep immersion in the activities of the customer and solving his problem with the help of “business packaging”.

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